Your Privacy Matters to Us

Effective Date: 18 October 2025

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1. Introduction

This Privacy Policy describes how LeadsThatMatter.com (“we,” “us,” or “our”) collects, uses, and protects information about visitors who access our website.

It applies solely to information collected through our website (www.leadsthatmatter.com) — not to the lead data we collect from Instagram (which is covered under our Legal Page).

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2. Information We Collect Automatically

When you visit our website, we may automatically collect certain data for analytics and site improvement:

• IP address and general geographic location

• Browser type and version

• Operating system and device type

• Referring website (if applicable)

• Pages visited and time spent on the site

• Date and time of access

We collect this data using cookies and analytics tools (such as Google Analytics or Plausible Analytics).

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3. Use of Cookies

Cookies are small text files placed on your device to improve site functionality and measure performance.

We use the following types of cookies:

• Essential Cookies: Required for the website to function (e.g., session management).

• Analytics Cookies: Help us understand how visitors use our site (e.g., number of visitors, time spent).

• Preference Cookies: Store language or layout preferences.

You can control or delete cookies through your browser settings.
If you disable cookies, some features of the site may not function properly.

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4. How We Use Website Data

We use visitor data to:

• Improve site functionality and performance.

• Analyze traffic patterns and user behavior.

• Ensure security and detect potential misuse.

• Display relevant information about our services.

We do not sell or share website visitor data with unrelated third parties.

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5. Data Storage & Retention

Analytics data is stored securely on our web hosting or analytics providers’ servers.
We retain anonymized analytics data for up to 24 months for trend analysis, after which it is deleted or aggregated.

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6. Third-Party Services

We may use trusted third-party services that process limited visitor data under strict confidentiality, such as:

• Google Analytics (data anonymized)

• Cloudflare (security and DDoS protection)

• Web hosting providers

These partners comply with global privacy regulations, including GDPR and CCPA.

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7. Your Rights (GDPR / CCPA)

Depending on your jurisdiction, you have rights regarding your personal data, including:

• Right to access or request a copy of your data.

• Right to correction or deletion.

• Right to restrict or object to processing.

• Right to data portability.

• Right to opt-out of sale (for California residents).

To exercise these rights, contact privacy@leadsthatmatter.com.

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8. Data Security

We implement SSL encryption and other technical safeguards to protect your data.
However, no online service can guarantee 100% security, and users share information at their own discretion.

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9. External Links

Our website may link to third-party websites (e.g., Instagram, Meta).
We are not responsible for their content or privacy practices.
Please review the privacy policies of those websites before interacting with them.

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10. Updates to This Privacy Policy

We may update this policy periodically to reflect changes in our technology or legal requirements.
All updates will be published on this page with a new effective date.

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11. Contact Information

For any privacy-related questions, contact:

LeadsThatMatter.com
Email: privacy@leadsthatmatter.com